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Everyone (except a very few) starts a blog expecting to make some kind of a profit from it. Why else would you spend hundreds of dollars on web hosting, domains, and creating content, right?
So, whether you plan on monetizing your WordPress blog by selling your own eBook, an online course, a membership site, or even planning on setting up your own shop online, knowing how to accept payments is a crucial part of the process.
Stripe is one of the most popular payment processors for accepting payments online. The platform is used by popular tech giants such as Kickstarter, Lyft, Twitter, Pinterest, and more. Clearly, the 100,000+ businesses around the world that use Stripe must be using it for some good reason.
In this step-by-step guide, we’ll show you how to setup Stripe in your WordPress site to accept payments with credit cards and which plugins you should use to do it. Let’s get started, shall we?
Important:Stripe requires SSL/HTTPS encryption in order to accept payments from your website. If your WordPress site doesn’t have SSL encryption, follow our guide to setup SSL for free before moving forward.
Why Use Stripe?
Now, you might be wondering why should you use Stripe? Why not use PayPal instead, wouldn’t it be easier to set it up? Sure, but can you accept payments from VISA, American Express, or Discover credit cards or Bitcoin when using PayPal as a payment gateway? Of course not!
Stripe is a great option for accepting payments directly from credit cards. The platform supports all major debit and credit cards and over 100 currencies, as well as payments from Bitcoin, AliPay, and more.
Stripe is also more secure than PayPal and comes with additional developer-friendly tools, like a simple dashboard for tracking payments, automation, and the ability to use custom designs for your checkout page. Its embeddable checkout system will also improve your website’s user experience since people can directly make payments without having to load additional pages.
Large or small, Stripe is a suitable option for all types of business websites. It will only charge 2.9% + 30¢ from each payment. Compared to other platforms, it’s more than reasonable.
Getting Started With Stripe
Before getting started, make sure Stripe is available in your country. At the time of this writing, Stripe only supports 25 countries and it’s not available in many major countries, such as India or Russia.
Once that’s all cleared out, you can move forward by signing up for a Stripe account.
After the registration, you’ll land in the Stripe Dashboard, where you’ll manage all payments and transactions. You’ll need to get back here to copy the API key to connect your Stripe account with WordPress. We’ll get to that part later.
Best Stripe Plugins For WordPress
The easiest way to accept payments with Stripe in WordPress is to install a plugin. There are several free and premium WordPress plugins you can use to integrate Stripe into your blog. Here are some of the best plugins you should consider using.
WP Simple Pay for Stripe
- Price: Free / $49
This is one of the most popular and easy-to-use Stripe integration plugins available on WordPress. WP Simple Pay comes with plenty of great features like customized checkout overlays, custom fields, coupon codes, subscription add-ons, and more.
The Free version of the plugin has been installed on over 10,000 sites. The free version of WP Simple Pay is enough for integrating Stripe on your WordPress blog with basic features. Pictures. For other features, like custom fields and coupon codes, you’ll have to purchase the Pro version.
WP Full Stripe
- Price: Free / $33
WP Full Stripe is yet another plugin that allows you to easily integrate and embed Stripe checkout forms anywhere on your blog using shortcodes. It also supports sending email receipts to your customers for successful payments.
The Free version of the plugin is just as good as the premium version. But, it doesn’t allow you to setup recurring subscriptions, add custom fields, or fully customize the checkout forms.
WooCommerce Stripe Payment Gateway
- Price: Free
This is an Add-On plugin for WooCommerce, which lets you add Stripe as a payment gateway on your WooCommerce powered eCommerce store. The plugin is backed by WooThemes (developer of WooCommerce) and Automattic (developer of WordPress).
It simply does what it says on the title: Adds Stripe as a checkout option on your WooCommerce product pages.
Stripe Payments
- Price: Free
This is yet another simple and a very basic plugin that integrates Stripe with WordPress. The plugin also uses shortcodes for embedding Stripe checkout forms onto blogs. However, this plugin doesn’t offer many customization options like adding custom fields or subscriptions. It also doesn’t have a premium version for extending its options either.
Easy Digital Downloads – Stripe Gateway
- Price: $89
Similar to WooCommerce, Easy Digital Downloads is yet another popular eCommerce plugin for WordPress. This is an add-on plugin that adds Stripe as a payment gateway for EDD.
This add-on is the most expensive option in our list as well as our least favored plugin. However, if you already use Easy Digital Downloads plugin on your blog to sell products, this Add-On plugin will come in handy.
How To Install WP Simple Pay Lite for Stripe Plugin
For the purposes of this demonstration, we’ll use WP Simple Pay Lite for Stripe plugin. Mostly because it’s a free plugin with fairly reasonable features and it’s one of the highest rated Stripe plugins on the WordPress directory with very frequent updates.
The installation process will be slightly different for other plugins, but the basic steps will be the same. Grab the API keys from your Stripe account, copy it to your plugin settings page, and customize the checkout. You can follow these same steps to setup Stripe with any of the plugins we discussed earlier in our list.
Here, we’ll show you how it’s done.
Wp Full Stripe Members
Step 1: Login to your WordPress dashboard and head over to the Add New Plugin page.
Step 2: Search for WP Simple Pay Lite for Stripe plugin and click Install Now. If you’ve downloaded the Pro version of the plugin, you’ll have to manually upload the plugin .zip file via the Upload Plugin page.
Step 3: When the installation is complete, Activate the plugin.
Step 4: Go over to the WP Simple Pay Lite for Stripe page to customize the settings. In order to integrate your Stripe account with the plugin, you’ll have to add your account details on this page.
Step 5: Open your Stripe account Dashboard by going over to dashboard.stripe.com/account/ and open the API Keys tab.
Stripe Payments Plugin
Step 6: Copy all the Test and Live API keys from your Stripe account to the WP Simple Pay Lite plugin page on your blog.
Step 7: Hit Save to save the changes.
Step 8: Switch over to the Default Settings tab of the plugin page and enter you blog details, including blog name, currency, text to display on buy buttons, etc, to personalize the checkout form. And don’t forget to Save the changes.
Step 9: Now you can embed a Stripe checkout form on your blog using Shortcodes. There are different Shortcodes for setting up checkout pages with different requirements and you can use whichever you like.
Step 10: For example, copying the [stripe name=”My Store” description=”My Product” amount=”1999″] shortcode will embed the basic Stripe checkout form into your product pages. (You should customize the “name”, “description”, and “amount” with your own values).
Step 11: When the page with that shortcode is live, the Pay button will look something like this.
Step 12: When someone clicks on the Pay button, it will open the Checkout Window asking for their credit card information.
Step 13: That’s it! You’re all set.
Step 14: When you’re ready to go live with Stripe payments, go to the WP Simple Pay Lite for Stripe plugin page and switch the Live Mode button to ON to disable the testing mode and click Save. Now you can start accepting payments from your blog or online store with Stripe.
Setting up Stripe payments with WP Simple Pay Lite for Stripe is as easy as that. In fact, almost all the other plugins are just as easy to install as well.
Conclusion
So far, WP Simple Pay is our favorite. Mostly because it’s easy to setup, easy to switch between testing and going live, and easy to embed anywhere on your blog using lots of different shortcodes. But, we’ll let you decide which is the best and choose a plugin that suits your blog the most.
The good news is that all the plugins we’ve featured (except for the EDD add-on) come with free versions. So, feel free to test them out before settling down with a plugin or spending any money.
Stripe recently raised $150 million at $9 billion valuation. The company is expected to expand its services to more regions in the coming months. Soon, you’ll be able to accept payments from more countries and sell more products through your blog.
Does your website accept donations? Did you know that suggested donation amounts can significantly increase your visitor’sresponsiveness?
There are so many factors people consider prior to donating on any website. They have to consider their current financialsituation, how much they care about the given cause, and they have to understand how their donation would support that cause,among many others.
People tend to make decisions based on other people’s behavior, it’s all about conforming to the group. And this is justas true when they shop in a brick-and-mortar shop, or donate on a website. When people are willing to donate online, the most difficult question they have to face is “how much should I donate?” If they donate a small amount, they might feel less satisfied compared to when they go with a higher amount. This dilemma can drive them away from your website. And that is where suggested donation amounts can be really helpful!
Needless to say, you can’t force your visitors to donate a certain amount, however, it’s amazing how suggested donations can drive conversions. These suggested donation amounts serve various purposes. Firstly, the whole donation experience is facilitated as people don’t have to come up with a given amount, they can easily select from suggested donations. Secondly, people tend to donate more when they see several amounts in front of them as they might feel better if they donate a few extra dollars.
Test different suggested donation amounts
It is important to experiment with your suggested donation amounts now and then. You should test different suggested donation amounts so you can see which combination maximizes contributions. Suggested donation amounts may convince people to donate, however, these amounts also affect the number of donations. Higher donation amounts might reduce the number of donations, but increase the overall donation amount, while small amounts increase the number of donations, but overall value might fall.
Setting the right suggested donation amounts
Setting the right suggested donation amount can be a challenging task. Although suggested donation amounts influence your visitor’s responsiveness, you probably won’t get the amounts right for the first time. A best practice is to look back and see what was the average donation amount on your website if you have been accepting donations.
If the average donation amount was $50, don’t go way higher or lower as people usually won’t donate more than what they had in mind just because they see suggested amounts on their screen. On the other hand, if someone donated $50, they would probably be willing to donate $55 the next time. If you know your audience, it makes it easier to get the suggested donation amounts right. If you just started your donation platform, try suggested donation amounts that you feel comfortable with. You can always change them later according to what’s worked best.
Keep donation preferences in mind
Your donors can usually be segmented into two different groups. Some people have the means to donate more, while others can contribute less.
Let’s say that on your website you offer suggested donation amounts from $20 to $150. In that case, donors that are willing to donate smaller amounts, will find the right amount on your page. How about those who can and are happy to donate hundreds of dollars? These generous donors would go with $150 as that is the highest donation amount on your page. But in most cases, these people would be happy to contribute more and the best way to tailor them is to set up a dedicated landing page. Under your suggested donation amounts, you can embed a link with a CTA that says “Would you like to donate more?” This landing page should start offering amounts starting at $150 with the highest to be around $500. Trust us, if these people have the means to donate more, they will be happy about the tailored experience and will go that extra mile. Additionally, you might want to offer donors the possibility to set their own donation amount. If your website does not offer an option to enter a custom amount, they might leave your page without donating.
Emphasize a donation amount
You might come across this common marketing technique on donation pages. The page highlights a given donation amount on their website, and therefore, it stands out from the other suggested donation amounts. This technique is called anchoring, and it is highly effective. It has a great effect on decision making as that is the first information that will be processed by your visitor, and it will highly influence their decision when it comes to donating. Donors are likely to donate the highlighted amount or around that amount as they default the anchored value.
List your preferred amount in the second place
You probably have a preferred amount that you would like to receive as a donation for your cause. Make sure to list it as the second option among your suggested donation amounts. The reason for that is people generally don’t want to spend a lot but they don’t want to be cheap either. So, there is a high possibility that they go with the second suggested donation amount. This is true for in-store shopping as well. Let’s say you are at a coffee shop and you don’t want to go with the cheapest option as you believe that for a slightly higher price, you will get better value. This is just as true for donations. Most businesses list their preferred amount in the second position, and you should do so, too.
Ready to accept donations on your page?
Wp Full Stripe Nulled
If you would like to set up a donation platform, WP Full Stripe gets payments done, so you can focus on your business. Click here to see how it works.